Digital freelancer vs. Marketing agency
Who is a Digital Freelancer? Who is Marketing Specialist? What does a Digital Marketing Specialist do? What's the difference between a Digital Freelancer and a Digital Marketing Agency? What is the hourly rate for a marketing specialist? How Much Should I Pay a Marketing Consultant? How much do Marketing Specialists get paid?




Who is a Digital Marketing Freelancer ?
Freelance (freelancer, freelance worker) is a person who is self-employed. Benefits of freelancing include the ability to work from home or from a non-traditional workspace.Freelance digital marketers help companies and clients to sell their products and services online.What does a Digital Marketing Specialist do?
A Digital Marketing Specialist (Digital Marketer) help sell products and services, build brands and fan communities. Their duties include performing market research, creating content...
The most common advantages of cooperation with a freelancer:
- Digital marketer freelancer has direct contact with the client. Client knows exactly who will work on marketing tasks.
- Digital freelancers offer the opportunity to work for companies from different parts of the world (the ability to schedule calls and meetings outside the normal "office hours" of agencies).
- The freelancer has his own HW and SW equipment (the client does not have additional costs for health insurance, purchase of HW & SW, meal tickets, etc.).
- The client pays only for the delivered service and know-how
- The price of a marketing freelancer is lower than the price of marketing agencies (agencies prices of services included costs for premises, employees, equipment of premises, cars, etc.)
How much does a Marketing Specialist make hourly?
The average hourly rate for a freelancer is between $ 50 and $ 100.How much do Online Digital Agencies charge per hour?
Creative and Digital Agency hourly rates can range from $ 100 to $ 250.What skills should marketing specialists have?
- Good communication skills
- Open-minded approach
- Strong organizational and planning abilities
- Creativity
- Problem-Solving
- Attention to Detail
- Data Analysis & Analytics
- ...
Why choose a freelancer?
- Freelancers generally have fewer projects than a larger digital agency and can make your projects a priority.
- If you have enough work for a freelancer, it's almost like having an in-house marketing professional.
- A digital marketing freelancer is cheaper than an internal employee or agency.
- ...
